Ministry of Sound

Ministry of Sound

Services Provided
  • Venue & Event PR
  • PR Strategy
  • National & Local PR
  • International PR
  • Event Promotion
  • On-Site Press Management
  • Music Influencer Outreach

01.

The Brief

We have been working with a range of the world’s most vital venues since day one. We know what it takes to sell out an event. To launch a new party. To smash a festive season. We have time and time again got proven results with guest mixes online, huge print features, reviews, seasonal previews and much more for small, underground clubs and large, multi-roomed venues alike and both local and national press campaigns for the likes of Amnesia Ibiza, D-Edge Brazil, Resistance Ibiza, Printworks and Miami Music Week.

Brief – Ministry of Sound

Ministry of Sound has been London’s premier club for over 20 years so it was important that our collaboration with them was kept fresh and relevant to their current demographic, reaching students, locals, music and lifestyle media cultures. With a 4 year relationship we worked on all their events including their festivals and outsourced soirees around the UK.

02.

The Solution

Our goal was to reach a new target audience all whilst operating with the local and national media. We celebrated their major events with the likes of the BBC, Standard, Timeout, Metro, Radio 6 and Radio London. With their diverse line ups we created a well rounded campaign covering lifestyle, music, mens, women and the LGBTQ communities. We individually sourced media for each weekly show as well as working directly with the promoters in house.

03.

Results:

  • Tickets 2000+ sold weekly
  • Media Reach 350 million
  • Events promoted 250+
  • DJ Interviews 75
  • Media Reviews 47

Case Studies

   
Unit 501, Metropolitan Wharf,
70 Wapping Wall
London
E1W 3SS Get Directions
07813 450 668